Chinese products are favored by global buyers at a major important and export fair in Guangzhou, capital of south China's Guangdong province, despite a few product recalls of Chinese products since this summer.

Export transactions at the first phase of the autumn session of the Canton Fair, ending on Saturday, soared to US.97 billion, up 12.5 percent over the last Autumn fair. The number of overseas buyers reached more than 123,000, up 1.3 percent.

A businessman is selecting shoes. (Guangzhou Daily photo)

"Thousands of people are basically here for Chinese goods. They are not looking for foreign goods," said Steve Barek, President and CEO of the Florida-based Microflock Textile Group Corporation.

Barek said he plans to increase procurement by about 50 percent at the fair.

To restore confidence in the Chinese-made products, the country has staged a slew of measures, including introducing recall systems, a four-month nationwide product quality campaign and offering intensive training courses to domestic manufacturers.

Cristina Goereescci, representative of the Romania Flyfish Sanitary Ware, said compared to goods in Romania, Chinese goods are usually available with the same quality but lower prices.

"These days we visited many Chinese factories. Their production ability is approaching European standards," said Rainer Muller from the German trade company Modena GmbH.

"We think that they have good quality. Now we buy more and more goods from China, such as refrigerator, microwave oven, dish-washer.." he said.